LINKUP ADVERTISING

TARGETING

Linkup offers a Keyword based contextual advertising engine that allows the advertisers to target any specific market segments or categories

OPTIMIZATION

The campaigns are regularly updated, managed and optimized by our campaigns managers, basing on volumes, reach results and conversion rate of each keyword and category

RESULTS

Our campaigns are Highly Targeted in order to drive relevant traffic to your landing pages maximising the results: Lead Generation, Sales, Website Registration or Direct Response

"No problem can withstand the assault of sustained thinking"

VOLTAIRE

MISSION

OUR GOAL IS  YOUR SATISFACTION: WE DON’T SELL CLICKS WE DRIVE RESULTS !

WE DO ALL THE WORK SO THAT YOU DON’T HAVE TO..

TECHNOLOGY

LINKUP IS A LEADING PERFORMANCE ADVERTISING NETWORK BASED ON A SEMANTIC PROPIETARY ENGINE WHO IS ACTUALLY MATCHING THE RIGHT OFFERS WITH THE RIGHT AUDIENCE

ADV
65%
ROI
45%
TARGETING
95%

Some Facts

Implemented Keywords
Product Verticals Covered
Active Campagins

Vision

Press Review

Always-Relevant-Video-Advertising

Digital Video Advertising Overview: A Platform Status Report

Video advertising is one of the fastest-growing opportunities online today, as well as one of the most promising online advertising formats. The emotional draw of the television experience, consumers’ adoption of broadband, and subsequent change in Internet content, capabilities, and consumption all contribute to driving this growth. Despite the surge in interest in digital video by both the consumer and advertiser, there are still many components of video advertising that are confusing, making the need for standards and best practices essential.

Source: IAB
Download Link: http://www.iab.net/guidelines/508676/digitalvideo/509238#sthash.pkbZ0S8F.dpuf

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PayPal Will Soon Be Free to Work With Amazon and Alibaba

AS EBAY AND PayPal await their impending divorce, new filings reveal that the two companies will soon be free to do business with their most entrenched enemies. Under an agreement detailed in a regulatory filing from eBay, the companies will be free to do business with other marketplaces and payment providers. In other words, PayPal could one day come to Amazon.

Source: Wired

Read More on: http://www.wired.com/2015/04/ebay-paypal-deal/

golf

Ten Ways To Improve Your Website Conversion Rate

Why worry about getting twice as many people to visit your site, when it can be far easier to double the number of sales from the people already visiting? Here are 10 ways to improve your website conversion rate.
What is a Conversion Rate?

Your conversion rate is a measure of the number of potential customers that go on to buy. In the context of a website, it is usually the percentage of visitors that make a purchase. Many websites concentrate solely on increasing the number of visitors they have, when often they have fairly simple problems with their site that, if solved, would have a huge effect on their conversion rate and improve their site’s bottom line at minimal expense.

Improving a website conversion rate can be relatively simple. Here are 10 techniques for doing just that:

10. Make The User’s Life Easy

Let’s start with something that sounds simple, but apparently is too complex for many companies to get right. The more difficult you make your web site to use, the less people will buy from you…

Source: addedbytes.com
Read more at: https://www.addedbytes.com/articles/online-marketing/ten-ways-to-improve-your-website-conversion-rate/

beauty

Buying Media for Health and Beauty Marketing

Want to advertise in the health and beauty vertical? Heather Vale of Performance Marketing Insider speaks with Andy Dhanik, VP of Performance Advertising for engage:BDR.

In this exclusive interview, the first of two parts, discover some of the drawbacks and challenges to working in this vertical, why the learning curve is so steep, what kinds of ads work for the female 30+ demographic, and what sorts of creatives will be approved both on an RTB and a managed platform.

SOURCE: http://performinsider.com/

Everybody is a genius. But, if you judge a fish by its ability to climb a tree, it will spend its whole life believing that it is stupid. ~Albert Einstein

Albert Einstein

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